Her hefty AP Royal Oak Offshore Chronograph in steel with diamond bezel probably weighs as much as her racket. But one of the AP watches she wears is no featherweight model specially designed for the court. The most successful women’s singles player of the past two decades, Serena Williams got signed up by Audemars Piguet in 2014 and, like Rafael Nadal, wears her watch while playing. Richard Mille has also served as the official time-keeper at several tennis tournaments. It can also withstand around 10,000 Gs of force. Whereby Federer discreetly slips on his Rolex after the game for the benefit of press photographers, Rafa actually wears his RM 27-03 model (retailing at an eye-watering $725,000) while playing, its weight a negligible 19 grams, which is about a third of the weight of a tennis ball. The Richard Mille RM 27-03 worn by Rafael NadalĪnd this is no ordinary brand affiliation, either. But the Spanish ace pledges his allegiance to nouveau avant-garde watchmaker Richard Mille. With Rolex joining forces with Roger Federer, you might think Omega would have signed up his long-standing rival, Rafael Nadal. Here are three that have shown Rolex it isn’t the only big hitter in the game. But that’s not to say other watch brands haven’t made their own inroads into the sport. Rolex and tennis, then, have had a strong and seemingly unbreakable bond for over four decades. Rolex has a few more tennis players on its roster but none as A-list as Federer, arguably the “G.O.A.T”, as they say in the sporting universe. The Sky-Dweller is one of several watches worn by Rolex ambassador Roger Federer These included one of the most successful female players of the 80s and 90s, Chris Evert, and, more recently, Roger Federer, whose Swiss nationality, phenomenal success and chivalrous manner on the court – he’s not one for racquet-throwing tantrums – made him an obvious choice as a Rolex ambassador. In 1978 it became Wimbledon’s official timekeeper, going on to support the other three Grand Slam tournaments in Australia, France and the US, as well as some of the biggest players in the game. So it’s not surprising that Rolex, a company that has always been a marketing innovator, was the first watch brand to fully embrace the world of tennis. Compare this to football where rival fans threaten to kick each other’s teeth in before the match has even started! It’s not like football where you can arrange an impromptu game on the street, with jumpers for goalposts and a squashed Pepsi can for a ball.Įven the scoring term ‘love’ – meaning zero or nil – is said to have originated from the pre-game friendliness that existed between opponents (before they started whacking balls at each other and the competitive animosity crept in). And don’t forget all those steadfast traditions and glamorous locations.Īlso, starting out in tennis requires access to courts, expensive rackets and sponsorship deals. It’s a game that conjures up images of impeccably behaved spectators in straw boater hats and designer shades, glasses of Pimms in hand. Stay tuned to discover the luxury watches at Wimbledon 2023.Īll pictures were taken from Getty Images.Given the aura of prestige surrounding tennis, it was inevitable that the world’s leading luxury watch brands muscled in on the sport. Last year, during the Wimbledon 2022, we spotted many great watches. The watches that will grace the tournament remain a mystery for now, but we will keep this post regularly updated. Nonetheless, there is a possibility of catching a glimpse of him from the sidelines, observing the captivating matches.Īs avid watch enthusiasts and tennis aficionados are aware, many of Wimbledon's biggest stars serve as "brand ambassadors" for various watchmakers. However, one notable absence from the action this year is the legendary Roger Federer, who bid farewell to professional tennis last year. This design is often seen as an homage to the lush green courts of Wimbledon. In 2009, Rolex celebrated their fruitful bond by introducing the Wimbledon dial, characterized by a slate grey face adorned with Roman markers accentuated by a classic green hue. This partnership marked the genesis of a flourishing association. Rolex stands as one of the long-standing supporters of Wimbledon, having assumed the role of official timekeeper in 1978. Consequently, numerous prestigious brands align themselves with this iconic event. Renowned as the oldest and grandest tennis championship in the world, it holds an esteemed status as the pinnacle of the sport. The highly anticipated Wimbledon Tournament, beloved by tennis fans worldwide, commenced on Monday, 3 July, and will continue until Sunday, 16 July.
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